At LOUPE Americas, HP is demonstrating end-to-end digital production in action with a wide range of solutions. The booth features products from press and workflow through to finishing as label and packaging converters look to take on a broader mix of work and respond to demand for shorter runs and faster turnaround times.
Plus, HP is celebrating a major milestone at LOUPE Americas 2026: the HP Indigo 6K+ digital press has surpassed 200 sales since its launch at Labelexpo Europe 2025. Atlanta-based Brightline Label and Packaging LLC has been named as the 200th customer.
Visitors to the HP booth have witnessed live demonstrations of the HP Indigo 6K+ and HP Indigo 200K digital presses. These presses have been showcased alongside integrated partner finishing solutions. Designed to unlock greater versatility, increase productivity, and support profitable growth, the HP Indigo 6K+ equips converters to meet the demands of today’s label market. Meanwhile, the HP Indigo 200K digital press enables converters to expand into both flexible packaging and labels with proven digital technology for on-demand, sustainable flexible packaging production.
Meanwhile, HP is debuting a new interactive 3D HP Indigo V12 experience at LOUPE. This presentation offers a closer look inside the LEPx-powered press. According to the company, the HP Indigo V12 digital press is the first press to utilize HP Indigo’s LEPx technology. Printing at speeds of up to 400 fpm, the narrow-web label press combines the flexibility of digital production with industrial-scale productivity, enabling converters to tackle high-volume label applications with ease.
The latest HP Industrial Print software and solutions are on display, as well. HP experts are highlighting these innovations across AI, automation, and connected production workflows. Plus, complimentary workflow consultations with HP Professional Services are available. These services are focused on identifying opportunities to reduce operational costs and increase capacity.
Together, the HP Indigo 6K+, HP Indigo V12, and HP Indigo 200K demonstrate how HP is helping converters increase productivity, expand application possibilities, and prepare for the next era of label and packaging production.
